Mercato del Porcellino

3.6
(356 reviews)
Piazza del Mercato Nuovo, 50123, Florence Italy
Official website
Clothing & Accessories
Flea & Street Markets
Jewelry & Watches
Shoes
Shopping
Attraction

About

Mercato del Porcellino, located at the corner of Via Porta Rossa and Via Calimala in the heart of Florence, is one of the city’s most celebrated markets. Open daily from 9:00 to 18:30, it offers visitors an authentic glimpse into Florentine life, with stalls selling fine leather goods, silk scarves, artisanal jewelry, and local foods. The market’s iconic 16th‑century loggia, the Loggia del Mercato Nuovo, provides ample shade for shoppers. A highlight is the bronze Porcellino statue, a beloved symbol of Florence, and the historically significant Stone of Scandal at the center of the loggia. Beyond shopping, the market is a cultural hub that preserves centuries of Florentine heritage. Its vendors, many of whom have been family businesses for generations, showcase the craftsmanship of Tuscany, from hand‑stitched leather to intricate lace. The market also hosts annual photography contests and awards, reflecting its vibrant connection to contemporary arts. Whether you’re a history enthusiast, a fashion lover, or simply looking for a lively culinary experience, Mercato del Porcellino offers a memorable journey through Florence’s lively streets.

Highlights

  • Porcellino Statue
  • Loggia of Market Nuovo
  • Stone of Scandal
  • Tuscan Leather Goods

Must-See Areas

Porcellino Statue
Stone of Scandal
Loggia of Market Nuovo

Good to Know

Good for

Families
History Enthusiasts
Fashion & Shopping Aficionados

Best time to visit

Spring to early Autumn

Pros & Cons

What visitors love

  • Authentic Atmosphere
  • Wide Range of Products
  • Historic Charm

Things to consider

  • Crowded During Holidays
  • Long Queues
  • Some Overpriced Items

What people are saying

"Family-Friendly""Historic Charm""Vibrant Market"

At a glance

  • Typical visit: about 2 hours
Mercato del Porcellino | Florence | Italy | TripAligner