Krumiri Rossi
About
Krumiri Rossi, founded in 1878 in the historic town of Casale Monferrato, has become an iconic symbol of Italian confectionery. The family‑owned bakery still operates from its original cellar, preserving the secret recipe that has earned international acclaim and awards such as the bronze medal at the 1884 Turin Exhibition and the Grand Award of Honour in 1900. Each biscuit is handmade by skilled artisans, pressed by hand into the distinctive “moustache” shape that pays tribute to King Vittorio Emanuele II, and finished in the traditional red tins that have become a hallmark of the brand. Shoppers and visitors are invited to witness the pastry process in the on‑site bakery workshop, where they can see the dough kneaded, shaped, and baked to perfection. Beyond its famous biscuits, Krumiri Rossi offers a curated range of products including a kosher line, unique flavor combinations with tea, wine, liqueurs, Catalan cream, and zabaglione. The brand’s partnerships with prestigious venues—from the White House to the Italian Parliament—highlight its legacy as a revered sweet that has delighted generations of gourmets, ambassadors, and even Nobel laureates. A visit to the shop offers more than a tasting experience; it is a journey through the history of an artisanal craft. Guests can explore the product display showcasing the evolution of the biscuits over time, learn about the heritage recipe unchanged since 1878, and appreciate the meticulous hand‑made process that preserves the original flavours. With its rich heritage, artisanal perfection, and warm, inviting atmosphere, Krumiri Rossi remains a must‑stop destination for food lovers and collectors alike.
Highlights
- Handcrafted Biscotti
- Heritage Recipe
- International Recognition